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High Desert Reserve Co. 

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our
story

It didn't start with coffee. 

It started with early mornings, dirt roads, and the belief that the best days begin before everyone else wakes up.

why we started

every great day begins before the world wakes up.

There is a quiet moment before sunrise when everything feels possible. Before inboxes fill, before roads get busy, and before the world demands your attention.

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High Desert Reserve Co. was created for those mornings.

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We roast coffee for people who choose adventure over routine and craftsmanship over convenience.

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That's what Fuel for First Light means to us.

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Fuel for first light isn't just a slogan. It's how we choose to start every day.
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ty lindsay

co founder
chief creative officer

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jennifer tuttle


chief marketing officer

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forrest stickney

founder
chief executive officer

our team

Forrest Stickney

meet the founder

My career has never followed a straight line. I began in the firearms industry as a Test Technician, where precision, reliability, and craftsmanship weren't just goals—they were the standard. From there, I spent seven years serving in law enforcement in New Hampshire as a Detective before moving west, where I'm proud to serve today as a Sheriff's Deputy in Utah. ​ No matter where life took me, I always found myself coming back to the American Southwest. The red rock landscapes, endless highways, quiet mornings, and independent spirit of the people who call this place home left a lasting impression on me. Here, I found communities built on hard work, self-reliance, and a deep respect for the land—values that became the foundation of High Desert Reserve Co. ​ I've spent countless mornings hiking mountain trails, standing knee-deep in rivers with a fly rod, or watching the sun rise before another day began. Coffee was always part of those moments. Not because it was convenient, but because it slowed the morning down and made it intentional. ​ That's the company I wanted to build. ​ High Desert Reserve Co. isn't about trends, exclusivity, or proving you belong. It's for anyone who appreciates honest work, open spaces, good company, and mornings that begin with purpose. Whether you're headed to a trailhead, a jobsite, a river, or simply your own front porch, you're welcome here. Because the best days don't start with convenience. ​ They start with purpose.

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